Perception is everything. And if your private club is struggling to reach your membership cap, you're likely signaling to the local market that your club is struggling.

Lucky for you, Michael Crandal, author of the ABC's of Plutonium Private Club Leadership has a way your club can get on a waiting list right now.

Join Michael and private club marketing expert, Gabriel Aluisy as they drive through the streets of Buckhead, Atlanta and chat about this topic.